Dior Perfume Commercial

Problem:

Dior’s marketing strategy for Hypnotic Poison is a carefully crafted blend of luxury, seductive allure, and powerful storytelling—embodying the essence of a femme fatale to captivate and intrigue its audience.

:Solution

Using social media to showcase Hypnotic Poison to connect with a younger, digitally savvy audience that resonates with the perfume’s femme fatale essence—blending timeless allure with modern appeal.

Editing and Post Class at Pratt Institute

Commercial Exercise with Collected Footage

Song: Streets by Doja Cat

Adobe Premiere Pro

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