VUSH Social Media
Problem:
As a smaller Australian sex toy company, VUSH faced added challenges with social media restrictions, as most platforms have strict guidelines around adult content, making it more difficult to promote their products and reach a wider international audience, especially the USA.
:Solution
In order to navigate tight social media restrictions, a more abstract interpretation of pleasure was adopted to reshape the idea of self-love in a way that felt authentic and engaging through audio and ambiguous visuals.
Made for TikTok/Instagram
Video Exercise for Job Application at VUSH
Used Found Footage
Songs in Order: Houdini by Dua Lipa, Lavender Haze by Taylor Swift,
Nasty by Tinashe
Adobe After Effects, Premiere Pro